Author: Nicole Marie Melton

BGD LIVE #12: How Do I Create Content Consistently?

Consistency is KEY to your success as a beauty influencer!  You must have a plan and content calendar if your goal is to work with brands and earn an income from your content.  No one wants to work with someone who is here today and gone tomorrow! Posting consistently is not easy, I will be honest.  BUT you can do it if you have a PLAN.  We’ve all opened our Instagram app and asked ourself, “what should I post today?”  This happens when we don’t have a PLAN. I am also hosting a FREE online workshop, “How To Create...

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BGD LIVE #11: How Do Beauty Influencers Make Money?

If there’s one question I get asked MOST often, it’s, “How do beauty influencers make money?” Before you start to earn an income from your content, it’s important to be sure your content is high-quality and you are posting consistently! Once you have an engaged audience and great content, you can begin working with brands for paid sponsorships. In the beginning of your journey, some of the parternships you will do will not be paid.  Brands will compensate you with free products in exchange for reviews on your blog or social media. After you have built a solid foundation...

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BGD LIVE #10: How Do I Become a Successful Beauty Influencer?

What does it mean to be a “success” as a beauty influencer? The good news is there is no one right answer! Below are four keys to success as you build your influencer business. These strategies will help you define success on your own terms and position you for growth for years to come. One thing before we dive in: in this episode you won’t read anything about “go get more followers” or “go buy a more expensive camera.” There are influencers who have A LOT of followers or top-of-the-line equipment, but are a hot mess on the backend...

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BGD LIVE #9: How Do I Connect With Brands for Partnerships?

In Episodes 7 and 8 we talked about how to create content ideas and make a schedule for your posts. Now that you have a solid content strategy, it’s time to start reaching out to beauty brands for partnerships! There are several types of brand partnerships, but in the beginning of your beauty influencer journey, these are the three partnerships I suggest you start with first: sponsored content, social media takeovers, and event hosting.  Press play above to hear me break down each of these partnerships. In today’s freebie I also share a FULL email template that you can...

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BGD LIVE #8: How Do I Create A Schedule For My Beauty Content?

In Episode 7 we talked about how to create a steady stream of beauty content ideas to help you post more consistently.  Now that you have a ton of topic ideas, the next step in building your influencer business is to create a schedule for your posts. There are three categories to consider when creating your content schedule: daily posting, weekly posting, and seasonal posting.  Press play above to hear me break down each category and how you can determine your Optimal Posting Window. In today’s Show Notes, I give you a FULL sample content calendar to plan your...

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