Author: Alvieann Chandler

Are Social Media Followers the New Currency for Celeb Makeup Artists?

Booking a job as a celebrity makeup artist used to take years of hard work, networking and building connections in the industry. It was all about working your way up the ladder and maintaining a good reputation. But now thanks to social media, building a career in the celebrity beauty world is just a click away. Social media has its high points when it comes to promoting a business or brand, especially in the beauty world. But for some makeup artists who’ve worked in the industry for 20+ years, the rise of social media has brought about a new...

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YouCam Makeup App Adds New Feature to Rate Beauty Products

Perfect Corp’s YouCam makeup app has a new feature in which beauty users can rate and review products to make choosing the best products easier. This new feature allows all makeup products available, from Elizabeth Arden to Ardell, on the virtual try-on app to be reviewed. Products will receive a star rating from zero to five, a first-hand user review along with a photo to showcase their experience with the product. Having been downloaded 300 million times globally, the app continues to bring innovative solutions to beauty lovers everywhere. Social shopping has always been important in the world of...

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US Weekly Launches New Beauty & Style Website

Are you ready for a new place to learn about the latest styles and beauty tips in celebrity fashion? US Weekly has launched a new website called Stylish in order to give you those beauty styles and trends from your favorite celebrities. After watching your favorite reward show Stylish will give you all the details about what your favorite celebrity was wearing or the best trends Stylish can give you the tips you need to get Beyoncé’s long blond locs or Alicia Keys’ healthy beautiful skin. It is not only great for getting the scoop on your favorite celebrity...

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UK Beauty Vloggers Become Digital Faces for L’Oréal Paris

L’Oréal Paris has partnered with five beauty vloggers to be ambassadors for their brand. The five will also be in charge of creating content and attending key brand events such as London and Paris Fashion Week and Cannes Film Festival. Victoria (@IntheFrow) will serve as the squad’s assigned hair expert, Emily Canham (@EmilyCanham) will focus on makeup, Ruth Crilly (@ModelRecommends) on skincare while Kaushal (@Kaush_M) and Patricia (@ThePatriciaBright) will focus on all three. The five have a combined following of 5.5 million viewers and the UK squad will join the brand’s beauty blogger Kristina Bazaan, to maintain L’Oréal Paris...

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We’re Hiring! Social Media and Content Assistant

Melton Digital is looking for a Social Media and Content Assistant! This role is a combination of social media management and web content writing. Our company works exclusively with beauty and wellness brands. We will soon be expanding our client base to include digital strategy for Christian ministries and Christian bloggers. The ideal candidate is passionate about social media, beauty, wellness and ministry to promote the Christian faith! This is a part-time, virtual/remote position based in the Washington, DC area (Prince George’s county Maryland to be exact). Candidates must reside in the local area or be available for an...

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